About Us
Certeva is an insight driven market access agency that understands the unique market access challenges that pharma and biotech face.
We help our clients to demonstrate the value of their treatments so that patients, healthcare professionals, payors and society can benefit.
Certeva’s impact also goes beyond client work - Social Impact & Sustainability is at the heart of our business and our people.
Sector Expertise
Advisory Boards
Data Analysis
Evidence Generation
Health Economics
Health Insurance
Health Technology Assessment
Managed Entry Agreements
Market Access Strategy
Negotiation & Appeals
Patient Support Programs
Payor Communications
Pharmaceutical Sales
Pricing Strategy
Product Launch
Stakeholder Engagement
Training & Speaking
Value Demonstration
Featured Team Members
Matthew Hudson
Director, Market Access
Matthew Hudson is the Managing Director of Certeva and the Director of Market Access, based in Abu Dhabi. He has more than 10 years’ experience across the healthcare industry spanning healthcare research, pharma, biotech, and market access consulting. Matthew has helped pharma and biotech companies address diverse market access challenges across the Gulf and wider MENA region, EU5, US, Asia, Emerging Markets and Globally.
Social Impact & Sustainability
Our Planet
Certeva is committed to the preservation and protection of our planet which is why we operate a carbon-neutral business. We also support numerous leading charitable organizations to increase our ability to tackle some of the most pressing global issues.
Our People
We believe diverse, equitable and inclusive teams perform best. We support our people to challenge themselves and encourage them to always do the right thing, even when it is difficult. In return, our people deliver outstanding results for our clients.
Our Society
Certeva is proud to support the UN Sustainable Development Goals - helping to end poverty and other deprivations, improve health and wellbeing, reduce inequity, and spur economic growth - all whilst tackling climate change and working to preserve our planet.
“We believe that our impact doesn’t stop at client work.
Social Impact & Sustainability is at the heart of our business and our people.”
Matthew Hudson | Founder of Certeva.
Industry Groups
We work with and support a number of leading organizations which share our belief that healthcare decisions should be informed by the best scientific research, derived from rigorous, proven methodologies.
